![]() Using an external tool would only create unnecessary friction and stand in the way of the brand’s ability to deliver great experiences.īut in reality, language translation in Salesforce can be a clunky process. And it makes the most sense for these brands to translate directly in Salesforce, where they’re already running their business. In order to break down language barriers and communicate with customers throughout the world, these businesses must be able to consistently and accurately run translations. Salesforce’s proven solutions - including Service Cloud, Marketing Cloud and Commerce Cloud - ensure these brands can consistently deliver great experiences throughout the customer journey. Today, a growing number of brands rely on Salesforce to run their businesses. Translation in Salesforce: Why it Matters ![]() This is especially important for global businesses. ![]() And an important way to do that is to ensure you’re well equipped to communicate with your current and prospective customers throughout the purchase journey, regardless of the languages they speak. It’s essential to focus on consistently delivering great experiences to your customers. According to the Salesforce State of the Connected Customer report, 80% of consumers indicate that the experience a company provides is just as important as its products or services. But increasingly, it’s great experiences that set companies apart. Offering great products is important - that will never change.
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